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Your Resume Says “Aspiring” — Here’s How to Make it Mean “Qualified”
Stop being “aspiring” in tech sales. Learn how ATSC certification turns you into a confident, qualified professional ready to perform from day one.

Brian A. Wilson
Sep 25, 20252 min read


Why Negotiation Must Be a Dialogue — Not a Battle: On Psychology, Sincerity & Win-Win Value
Stop treating negotiation like warfare. In this post, we explore the psychology and sociology behind healthy negotiation, explain why “selling with sincerity” changes everything, and show how you can pursue profitability and strong relationships.

Brian A. Wilson
Sep 24, 20254 min read


The Saturday Reset: SDR Habits That Separate the Good from the Great
Discover how top SDRs win by training like athletes. Learn Saturday reset strategies to maximize productivity, finish strong, and set the tone for your week—especially before the holiday season slows decision-makers down.

Brian A. Wilson
Sep 20, 20252 min read


If You Don’t Speak the Language of Sales, You’re Already Behind: SDR Terms Every Rep Must Know
Are you really an SDR—or just dialing numbers? Learn the essential sales frameworks, terms, and concepts every rep should master within their first month, and why ATSC Certification proves you’re more than just busy—you’re qualified.

Brian A. Wilson
Sep 19, 20252 min read


Meet Crystal Johnson: From “Aspiring SDR” to Tech Sales Pro
Discover how 24-year-old Crystal Johnson went from “aspiring SDR” to landing 5 interviews, 3 offers, and her first tech sales job with ATSC certification.

Brian A. Wilson
Sep 18, 20252 min read


From Grit to Glory: Making Tech Sales a Fiercely Competitive Profession
Sales is more than a career — it’s a sport. Discover why SDRs in tech should embrace competition, training, and grit to become elite performers, driving stronger results and long-term careers.

Brian A. Wilson
Sep 18, 20253 min read


Breaking Into Tech Sales: How to Nail Your First SDR Interview
Preparing for your first SDR interview in tech sales? Learn how to translate past experience into sales language, speak to core sales strategies, and master interview do’s and don’ts. Plus, discover how the Adgility B2B Tech Sales Certification (ATSC) equips you to stand out with real-world sales knowledge.

Brian A. Wilson
Sep 18, 20253 min read
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